The problem
What needed solving.
Niza needed its landing to state a single, aggressive promise, More Profits, Lower Fees, without burying it under the rest of the product surface.
The approach
How it got built.
Rebuilt the hero section in a day: big bold headline, zero-fee hook, trust stats underneath, and a single primary CTA. Language toggle and download links kept close, everything else pushed down the page.
The outcome
What shipped.
A tighter above-the-fold that communicates the value in a single glance, localized for English while the rest of the site keeps its multi-language surface.